Monthly Archive: September 2012

Sep 24 2012

Valuation for Privately Owned Businesses

barbara-taylor-synergy-business-services

Barbara Taylor talks about business valuation in this episode of Business: Engaged!

Business valuation isn’t just used when selling your business. It can serve as a periodic checkup. You’ll see the process used to estimate the value of a partners’ ownership and in retirement planning. It is necessary in disputes related to estate value and divorce litigation. This show explores the topic and includes important information such as factors that affect value and different approaches to valuation.

We welcome Barbara Taylor of Synergy Business Services to the show. She is a regular contributor to the New York Times’ online feature “You’re the Boss – the Art of Running a Small Business.” Her blog Transaction addresses the mechanics of buying, selling, and valuing privately held companies. CBS MoneyWatch named Barbara Taylor one of “7 People Every Entrepreneur Should Follow on Twitter.”

To learn more about Barbara and her company, visit http://synergybiznwa.com.

Check in also for the eighth update on my city council campaign in Rogers, Arkansas. This week’s update is about creating top-of-mind awareness. To keep up with my campaign, you can visit my blog at www.carrie4rogers.com.

Click here to listen to this episode.

You can sign up to receive our e-mail newsletter Business: Engaged! Direct so you’ll be the first to know when we post a new show. Click here to our list of past episodes. And don’t forget to connect with us on Twitter at @businessengaged and Facebook (just search for “Business Engaged”). We love it when you tell others about the show so take a minute and post this link for your Facebook friends or Twitter followers.

Permanent link to this article: http://businessengaged.com/privately-held-business-valuation/

Sep 17 2012

Network Marketing: Should It Be Part of Your 21st-Century Business Model?

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25-year network marketing veteran Linda Gracy joins Carrie on this episode of Business: Engaged! She talks about network marketing and shares her insights about who is successful in the industry and why.

It is what Robert Kiyosaki, author of Rich Dad, Poor Dad calls the business of the 21st century. You might be familiar with brands like Amway, Mary Kay, and Tupperware. But what do you know about the changes in the industry that were made possible by the Internet and social media? This isn’t your grandma’s multi-level marketing organization anymore.

There are more choices than ever and most don’t involve taking up any space in your home unless you just want a home office. You’d be surprised to know that some network marketing products are the perfect complement to your current business and can provide a significant additional revenue stream. Sometimes, it is the perfect next step when someone wants to sell their existing business and change directions.

On this episode of Business: Engaged!, I talk with 25-year network marketing veteran Linda Gracy of Diversified Enterprises. We talk about changes in the industry and who is successful and why. This episode might change your view of the network marketing industry — for the good!

You can visit Linda’s website at www.EasyMLMProsperity.com to learn more about her company.

Check in also for the seventh update on my city council campaign in Rogers, Arkansas. This week’s update is about determining the proper time to move from the strategy phase of a project to the tactical phase so you can move forward to execution. To keep up with my campaign, you can visit my blog at www.carrie4rogers.com.

Click here to listen to this episode.

You can sign up to receive our e-mail newsletter Business: Engaged! Direct so you’ll be the first to know when we post a new show. Click here to our list of past episodes. And don’t forget to connect with us on Twitter at @businessengaged and Facebook (just search for “Business Engaged”). We love it when you tell others about the show so take a minute and post this link for your Facebook friends or Twitter followers.

Permanent link to this article: http://businessengaged.com/network-marketing-21st-century-business-mode/

Sep 10 2012

Marketing Moxie for Small Business Owners

jackie-wolven

On this episode of Business: Engaged!, Jackie Wolven explains when and how to use social media tools as well as the tried and true marketing tools like newspaper and yellow pages advertising.

It seems like almost every problem with a small business owner’s bottom line can be tied to the ability to market the company’s products and services. But how do we choose which tools to use? The Internet has brought us so many new marketing tools. Instead of empowering and equipping us, we often find ourselves paralyzed when we try to make a decision, or worse, spending too much on marketing.

On this episode of Business: Engaged!, Jackie Wolven of Moxie, a marketing and public relations company joins us. We talk over when and how to use social media tools like Facebook and Pinterest, as well as text message marketing and Groupon. She even talks about the tried and true marketing tools like newspaper, yellow pages advertising, and sponsorships. Her business is also proof that you can run a worldwide business from a small tourist town in the Ozark Mountains.

You can visit Jackie’s website at www.moxieworks.net to learn more about her company and the clients she serves.

Check in also for the sixth update on my city council campaign in Rogers, Arkansas. This week’s update is about equipping our network connections with the information they need to tell people in their network about you. To keep up with my campaign, you can visit my blog at www.carrie4rogers.com.

Click here to listen to this episode.

You can sign up to receive our e-mail newsletter Business: Engaged! Direct so you’ll be the first to know when we post a new show. Click here to our list of past episodes. And don’t forget to connect with us on Twitter at @businessengaged and Facebook (just search for “Business Engaged”). We love it when you tell others about the show so take a minute and post this link for your Facebook friends or Twitter followers.

Permanent link to this article: http://businessengaged.com/marketing-moxie-for-small-business-owner/

Sep 03 2012

Redefining Your Business Model to Create a Niche Business

 

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Sara Lou Manning of Custom Design Salon and Hair Loss Solutions talks about her move from busy salon owner to creating a smaller niche business on this episode of Business: Engaged!

After a 40-year career as a hairdresser, salon owner, and educator, Sara Lou Manning signed the lease for a new business and up for Social Security on the same day. She sold her salon several years earlier but maintained a number of clients while she followed her passion for helping people with hair loss. Instead of retiring though, she opened a niche business devoted to developing custom solutions for a variety of hair issues.

On this episode of Business: Engaged!, Sara Lou talks about the hope that her business provides those dealing with temporary and permanent hair loss. She also pulls back the curtain on her lean business model. It’s a far cry from the busy salon she ran for many years.

You can visit Sara Lou’s Custom Design Hair website to learn more about her salon.

Check in also for the fifth update on my city council campaign in Rogers, Arkansas. This week’s update is about staying relevant and connecting to our customers. To keep up with my campaign, you can visit my blog at www.carrie4rogers.com.

Click here to listen to this episode.

You can sign up to receive our e-mail newsletter Business: Engaged! Direct so you’ll be the first to know when we post a new show. Click here to our list of past episodes. And don’t forget to connect with us on Twitter at @businessengaged and Facebook (just search for “Business Engaged”). We love it when you tell others about the show so take a minute and post this link for your Facebook friends or Twitter followers.

Permanent link to this article: http://businessengaged.com/redefining-your-business-model/

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